Music made for Mandela
Atticus Finch, the champion of To Kill a Mockingbird, is the ideal fictional hero. He is the calm at the centre of the book, the polite strength who believes in the mind above the fist.
Spotify’s time
The music industry once again is on the tipping point of another digital transformation, this time moving away from CD’s and downloads and into the world of streaming services like Spotify, YouTube, and Pandora.
Ad nauseam
Advertising revenue is quickly becoming critical in the music industry. This is in part because general mobile and tablet advertising income currently exceed desktop ad receipts by a factor of seven (desktop ads on their own are doing exceedingly well, showing an annual 7% growth rate).
Death of the music specialist
The digital age of music has had a lot of positive effects on the industry, however, have any of us considered the not-so-positive outcomes?
Fan engagement for independent artists
The internet has done a lot for the independent artist. It has brought down the major record labels and given any musician with a computer the means to become their own producer, manager, publicist, and distributor.


















