New headline sponsor for SkyRoomLive
Virgin Mobile South Africa is the new headline sponsor for SkyRoomLive (SRL). SRL showcases live music performances that are filmed in HD and 3D and then broadcast live onto social networks and via the SRL website.
SRL caters for a diverse demographic of music lovers – from urban and hip-hop to indie rock and Afrikaans. With Virgin Mobile’s sponsorship support, expect the likes of Mi Casa, Reason, The Soil, AKA, Kabomo, Brian Temba, Black Coffee and more to be featured.
“Music is an essential part of Virgin Mobile’s DNA. Bringing the hottest urban acts and new exciting music related opportunities to eager fans is part of our heritage, which is why we are so excited to be involved in music properties like SkyRoomLive’s Urban Festivals,” says Jason Hair, Virgin Mobile chief operating officer.
SRL has achieved over two-million live and archived views over one year, with an average of 600,000 Facebook impressions per week. It is listed number 12 in the world under heavyweights like iTunes Festival, Red Bull Studios, Live at Letterman and Boiler Room, and online live views during performances can reach upwards from 6,000 to 1,000,000 views globally.
For more info, go to www.SkyRoomLive.com.
